Welcome to Brisbane Pop-Up
Exhibitor Expression of Interest

Brisbane Pop-Up is the premier annual signature showcase of Brisbane’s business event venues, accommodation and service suppliers. We welcome your Expression of Interest in an exhibitor stand at the event.

Brisbane Economic Development Agency (BEDA) will facilitate your Brisbane Pop‑Up exhibit through:

• End‑to‑end event management
• A targeted promotional marketing campaign reaching association, corporate, government, university, high school, professional services and PCO audiences across the Brisbane region
• One (1) exhibition stand space with high table
• Live entertainment to create a vibrant, engaging atmosphere
• Confetti Cannon Pop prize draw to drive attendee interaction
• Light lunch provided for all exhibitors prior to the event

Due to the nature of the event, a maximum of two hosts per stand are permitted.

If you do not yet have the name of your additional host, please select 1 under Number of Hosts and update your registration via the link in your confirmation once the additional host is confirmed.

Brisbane Pop-Up

Sponsorship Opportunities

Brisbane Pop-Up offers a unique opportunity for suppliers to partner with the event through the provision of entertainment, styling, production or other event services, in exchange for high-value industry exposure. 

This is not a traditional sponsorship - it’s a collaborative showcase, designed to bring the event to life while positioning partners directly in front of the people who influence and book events across Brisbane.

Who You’ll Reach
Brisbane Pop-Up attracts a curated audience of:

• Event planners and producers
• Corporate decision-makers
• Agency leads and creatives
• Venue and hospitality professionals

These are the individuals actively sourcing suppliers and making booking decisions for events year-round.

Partnership Opportunities

We welcome collaboration across areas such as:

• Entertainment (live music, performers, interactive acts)
• Styling and theming
• Furniture and decor
• Corporate gifting
• Unique or emerging event services

Key Benefits

Partnering with Brisbane Pop-Up provides:

• Direct Exposure to Decision-Makers: Position your brand in front of high-value clients who are actively planning and commissioning events in Brisbane.
• Live Showcase Environment: Demonstrate your product or service in a real event setting—allowing guests to experience your offering first-hand rather than via a proposal or portfolio.
• Brand Alignment: Align with a premium, design-led industry event that celebrates creativity, innovation and connection within the events sector.
• Top-of-Mind Awareness: Build familiarity and trust with event professionals, increasing the likelihood of future recommendations and bookings.
• Content & Amplification: Opportunity for inclusion in event content capture and broader promotional activity, extending your reach beyond the event itself.

Thank you for your interest in this sponsorship opportunity, if you would like to provide any information, please do so below.

Thank you for submitting your Exhibitor Expression of Interest for Brisbane Pop-Up 2026. You will receive a registration summary shortly. If you do not receive it, please contact experience@brisbane-eda.com.au